Below is the transcript of our interview content. Click here to listen! Enjoy!
Michelle: Welcome to the latest edition of LocaLAIse This!, a podcast for the video game community, in which we interview experts on the hot topics in game localization and global game publishing! My name is Michelle Zhao, Managing Director for Greater China here at LAI Global Game Services.
This edition of LocaLAIse This! is dedicated to the global payment systems for games, and we’re very pleased to have as our guest, Michael Johnson, Director of Marketing & Business Development for FastSpring.
Michael, Welcome to LocaLAIse This!
Michael: Hey Michelle, thanks for having me! It’s a privilege and I’m super excited to be here!
1. Michelle: Michael, thank you for coming to talk with us about global commerce for the video game industry! We are looking forward to hearing all about your expertise in this field with FastSpring—Would you please introduce to our listeners what FastSpring is and what FastSpring does?
Michael: Sure! FastSpring is a global e-commerce platform that supports payments and subscriptions, both online and within games. So if you’re a game developer, we do the heavy lifting for you so you can monetize and sell your game assets globally, in a multi-language and multi-currency fashion.
2. Michelle: That sounds like a great solution, especially for developers with a global vision! Talking about selling globally, we noticed that the growth of Free-to-Play (F2P) games has been phenomenal. In China, or say, in most parts of Asia, F2P games have already dominated the market. Can you also help game developers sell their virtual goods or in-game items for this type of game? Continue reading