Romania

An Overview of Romania's Games Market

Download LAI Global Game Services & DFC Intelligence's Romania infographic for use in professional and student presentations, papers, and articles.

• Romania is E. Europe/Russia's 3rd largest market, bringing in 6% of the total software revenue, or nearly $220 million.

Eastern Europe's 3rd largest market!

• Romania yields higher software sales (nearly $220 million) than many countries in Western Europe, including Portugal (over $150 million) and Greece (over $110 million). 
• Romania also has more gamers than some of Scandinavia's markets and isn't far behind, in terms of revenue. Romania has 14 million gamers, yielding nearly $220 million.
• To compare, Norway has 3.5 million gamers, yielding $361 million. Finland has 3.6 million, bringing in nearly $340 million, and Denmark has 4.5 million, with nearly $400 million in software size.

Revenue On Par with Global Markets

• Romania's annual growth rate is on par with the rest of Eastern Europe, at 7% (3% higher than Western Europe's growth).
• The average revenue per user (ARPU) is higher than many other prominent markets - nearly $21, versus Germany's $20.55 ARPU, Korea's $14.22, Spain's $10.65. It is also nearly as high as Canada's $22.21 ARPU.

Average revenue per user higher than

prominent W. European markets.

We're Looking for Local Experts!

Are you an EXPERT on Russian/E. European game markets? We're always looking for people to interview for our Global Game Market pages, blog and LocaLAIse This! podcast. Reach out to us - info@laiggs.com!

Latest page update: 1Q2018.