An Overview of Egypt's Games Market

Egypt is part of the fastest growing region globally - MEA, or MENA (Middle East & North Africa) - currently sees 25% year-over-year growth (compared to Latin America at 13.9% growth, the Asia Pacific at 9.2% growth, North America at just 4% growth) and Western Europe at 4.8% growth).

  • Egypt has the 5th largest games revenue in the Middle East.
  • It yields $192 million in total revenue (as of 2017).


MENA's 5th largest game revenue driver.


Which Gaming Platforms Drive Egypt's Market?

  • While the United Arab Emirates (UAE) has the highest smartphone penetration rates, not only in MENA, but in the world (at 82.1%), Egypt isn't far behind, at nearly 70%.
  • Games in retail locations in Egypt generally cost significantly more than in the West, about $80 for a new game. Consoles prices are just as out of hand, sometimes costing twice as much as consoles in the US.


High smartphone penetration rates.



We're Looking for Local Experts!

Are you an EXPERT on the MENA region? We're always looking for people to interview for our Global Game Market pagesblog and LocaLAIse This! podcast. Reach out to us -!


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Latest page update: 1Q2018.

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